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1 why networking doesn't work 2 why do people find networking valuable? 3 how do i get in front of the right people? 4 how do i choose a networking event? 5 how do i get the most out of networking meeting? 6 how do i build my network? 7 how do you answer the question what do you? 8 how do you tell a good stiory? 9 how do you get the most out of networking? 10 how do i build trust within my network? 11 how do i follow up? 12 how do i get the best from 121 meetings? 13 how do i get people to refer me? 14 how do i manage my network? 15 how do i nurture my network? 16 how do i build advocates?
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Business Networking Blog

Sharing your expertise 2
In a previous blog (here >>>) I wrote about the importance of finding ways of sharing your expertise when networking.

Small business marketing expert, Nigel Temple, has written a quick guide to blogging. If you find the idea of starting your own blog a little daunting it's well worth a read:
"Blogging: is this the next Big Thing?".

Good Networking!
Dave Clarke
Business Networking Blog > Posted by Dave Clarke at 17:51:00, 02 Apr 07
Tags: Networking for Advocates,NRG,Networking Relationships
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Networking is not Selling!
I went to a "networking event" last week that was promoted as an opportunity to "meet your best potential client". The expectation this sets is all wrong and leads to inevitable disappointment.

Networking is about building trusted relationships with other business people who introduce you to your "best potential client" time after time.

Good Networking!
Dave Clarke
Business Networking Blog > Posted by Dave Clarke at 17:38:00, 02 Apr 07
Tags: How Networking Works,NRG
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Make Business Networking Follow Up a Habit
Get in the habit before you attend your networking group of setting aside time in your diary for follow up and 121s. Then when you have really connected with someone you have already made time to follow up.

As Aristotle said, "We are what we repeatedly do. Excellence then, is not an act, but a habit."

Good Networking!
Dave Clarke
Business Networking Blog > Posted by Dave Clarke at 17:58:00, 30 Mar 07
Tags: NRG,Networking Follow Up
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How many people do you need to meet?
If business networking is a vital part of your business development strategy you may want to ponder a few questions if you haven't already:

1. How many qualified referrals do you need every month
2. How many advocates do you need to generate those referrals
3. How many relationships do you need to have in progress to grow those advocates
4. How many people do you need to meet 121 to start & progress those relationships
5. How many people do you need to connect with to get those 121 meetings
6. How many groups do you need to belong to in order to get those 121s arranged
7. Which groups do you need to attend to decide which ones to join

Good Networking!
Dave Clarke
Business Networking Blog > Posted by Dave Clarke at 22:59:00, 29 Mar 07
Tags: NRG,Networking Objectives
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To meet your competitors or not
Some business networking groups only allow one representative from each trade or profession. That works for some and not for others.

I met an accountant a couple of weeks ago and he asked me if we imposed such a limit at NRG. I said no and asked him where he got most referrals. He thought for a minute and answered, "Other accountants!"

Good Networking!
Dave Clarke
Business Networking Blog > Posted by Dave Clarke at 22:27:00, 28 Mar 07
Tags: How Networking Works,NRG
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Do you make time for 121s?
I met someone today who said he had been finding it difficult to make the time for 121 meetings. He knew that they were the single most important thing for building trusted relationships. His solution has been to set aside one day at an easily accessible location with coffee bar, restaurant and wireless internet.

He then schedules meetings from morning until evening and has seen an immediate benefit in his networking results. Make sure you find a way to make time for developing those all important business relationships.

Good Networking!
Dave Clarke
Business Networking Blog > Posted by Dave Clarke at 19:51:00, 27 Mar 07
Tags: NRG,Networking Relationships
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Become a good listener
Some of the best networkers I have met are introverted and shy people. Why? Because they build relationships, which builds trust. Most importantly, instead of pushing themselves forward, they tend to be good listeners. As such, they usually find out more than those looking for the next opportunity to hear their own voice!

Shy professionals also tend to reflect on what people tell them. This ability to remember what others say and value is critical to fostering good relationships.

Good Networking!
Dave Clarke
Business Networking Blog > Posted by Dave Clarke at 23:04:00, 26 Mar 07
Tags: NRG,Networking Relationships
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What do you do?
I saw Andy Lopata speak at the Wellbeing Network yesterday and he delivered a thoroughly entertaining, informative and interactive session on practical networking.
You can get some of Andy's thoughts at his blog here >>>

One thing he said rang true for most of the audience. He said "When someone asks you 'what do you do?' at a networking event, it's the networking equivalent of 'do you come here often?'"

He then went on to explain how important it is to build relationships first. As you build on those relationships you can then communicate exactly what you do and how you make a difference.

Good Networking!
Dave Clarke
Business Networking Blog > Posted by Dave Clarke at 19:47:00, 23 Mar 07
Tags: NRG,Networking Introductions
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Give before you receive
In some research we did into business networking we asked 200 active & successful networkers which statement best described their approach. The majority chose:

"I develop a network of individuals that I can trust. I help and support those people, and expect the same in return."

Good Networking!
Dave Clarke
Business Networking Blog > Posted by Dave Clarke at 19:31:00, 23 Mar 07
Tags: How Networking Works,NRG
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The importance of PR
I saw Marketing Expert Nigel Temple deliver a great session on Internet Marketing last night. He gave some highly practical advice including the growing importance of blogging. See Nigel's blog here >>>.

We spoke beforehand when Nigel shared some advice on PR in building your brand. Coincidentally we had a piece in the local paper, the Swindon Advertiser today. See this link:
Networking lunch club is spreading net far and wide

Good Networking!
Dave Clarke
Business Networking Blog > Posted by Dave Clarke at 13:11:00, 22 Mar 07
Tags: Other,NRG
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