When I was wrapping up after a recent NRG Event I asked how many people were on Linkedin. Everyone in the room indicated they were. This helps make it easier than ever before to follow up and maintain contact between those face to face meetings. The people who really 'get' networking connect with people then follow up and build relationships as well as nurturing the relationships they already have.
Linkedin is a great example of where the social web has enhanced your ability to maintain connectedness and nurture relationships with people within your networks. Following up really has never been easier to do. It is only by following up that you get to build those relationships that bring you the fruits of your business networking. It is the essential ingredient in building those relationships and is vital if you want your business networking to be productive.
In this short podcast I explain more on the importance of follow up and share some simple tips on how to get into the habit of following up.
Invest 3 minutes in listening here: